At the 2023 Chicago Auto Show, the Jeep® Brand revealed their 20th Anniversary Editions of the 2023 Wrangler Rubicon 4xe and 2023 Wrangler Rubicon 392. In case you missed the reveal, Off Road Xtreme is here to break down the highlights of the 2023 Jeep Wrangler Rubicon 20th Anniversary Editions.

Keep in mind, these details all specifically relate to the 20th Anniversary Editions Rubicons, and we suspect that the traditional Rubicon model will still be available for the 2023 model year vehicle.

The big news is the big price and also very limited production availability! The special 20th Anniversary Edition Rubicons are exclusive. For starters, it is only currently available on the Rubicon 4XE (starting at $69,585) and HEMI 392 (starting at $90,895) 2023 models. So what does that hefty investment get you? Besides typical Rubicon equipment and upgrades, here is the shortlist: a very small lift, a tool kit, an exotic red-and-black leather interior package, a new seven-slot grille, a grille guard, rock sliders, plaques, badging, the special edition exterior color options, and a graphics package.

What Is Exciting About The 20th Anniversary Edition Rubicons

The biggest thing that caught my attention during the whole announcement was Mopar decided to take another bite out of the automotive aftermarket playbook. We have seen popular upgrades being added to the Jeep accessories catalog before and this time it is a brilliant move. A factory-installed onboard air compressor will be an option for the first time ever. This should delight Jeep enthusiasts, however, the information in the official press release says that this particular upgrade is exclusive to the Wrangler Rubicon 392 20th Anniversary edition.

The 2023 Jeep® Wrangler Rubicon 392 20th Anniversary edition features a special swing gate plaque and a factory-installed on-board air compressor

The only other thing that moved the needle for 4×4 nerds was the news of American Expedition Vehicles (AEV) official integration into the 2023 Jeep Wrangler Rubicon 20th Anniversary Editions. Upgrading to this AEV Level II upfit will fetch more than a $20,000 chunk on top of the purchase price. The AEV Level II package allocates 37-inch BFGoodrich All-Terrain T/A® KO2 tires, WARN Winch, Bilstein Shocks, and a host of AEV equipment. The vehicle specifications should turn heads with an unmatched 14.2 inches of ground clearance, 37.1 inches water fording, 50-degree approach angle, 33-degree breakover angle, and 43-degree departure angle.

Jim Morrison, senior vice president and head of Jeep brand – North America, reveals Rubicon 20th Anniversary editions of the 2023 Jeep Wrangler Rubicon 4xe, left, and 392, right, including the Rubicon 20th Anniversary Level II upfit by American Expedition Vehicles (AEV), center, that features 37-inch tires, at the 2023 Chicago Auto Show.

The Rubicon 20th Anniversary Level II AEV Upfit is even more exclusive with just 150 units available to order. This special package is also limited and only available on Rubicon 20th Anniversary Edition Wranglers.

Rubicon 20th Anniversary Level II AEV Package:

• 37-inch BFGoodrich All-Terrain T/A KO2 tires
• Warn VR EVO 10-S winch
• AEV 17-inch Savegre II wheels
• AEV 2.5-inch DualSport RT Suspension System with Bilstein 5100 shocks
• AEV 7000 Series off-road lights
• AEV EX front bumper
• AEV rear bumper
• AEV front skid plate
• AEV tire carrier
• AEV off-road jack base
• AEV ProCal SNAP module
• AEV vehicle build plaque
• AEV steering damper
• 4.56:1 axle ratio (4xe)
• Mopar performance wipers with integrated washer jets

Rubicon 20th Anniversary Level II by American Expedition Vehicles (AEV) upfit for 2023 Jeep® Wrangler Rubicon 392 features 37-inch BF Goodrich All-Terrain KO2 tires

392 cubic inches + 20 years of Rubicon

Rubicon 20th Anniversary edition: 2023 Jeep® Wrangler Rubicon 392

The 2023 Jeep Wrangler Rubicon 392 20th Anniversary, is based on the Rubicon 392 model and powered by a 470-horsepower 470-lb.-ft. V-8, accelerates from 0-60 mph in 4.5 seconds and through the quarter mile in 13.0 seconds, making it the quickest, fastest, and most powerful Wrangler. The Rubicon 392 20th Anniversary’s long list of special-edition content includes:

• Xtreme Recon Package
  • 35-inch BFGoodrich All-Terrain T/A KO2 tires
  • 17-by-8-inch beadlock-capable wheels
  • 4.56 rear axle ratio
  • Hinge-gate reinforcement by Mopar
  • Jack spacer by Mopar
  • Tire relocation kit by Mopar
  • Wheel flare extensions
• New interpretation of the iconic Jeep brand seven-slot grille
• 20th Anniversary hood decals in 392 bronze theme
• 20th Anniversary swing gate plaque
• 20th Anniversary shifter medallion
• Half-inch suspension lift delivering:
  • 34.5 inches water fording (+ 0.9 inch)
  • 11.6 inches ground clearance (+ 0.5 inch)
• On-board air compressor
• Triple hoop grille guard
• Steel bumpers (winch-capable front)
• 83-piece tool kit with a canvas bag
• Heavy-duty steel rock sliders
• Integrated front off-road camera
• Gorilla glass windshield
• Unique red-and-black leather seats
• Red leather-wrapped instrument panel bolster
• All-weather slush mats
• Auxiliary switches

Rubicon Electrified

Rubicon 20th Anniversary edition: 2023 Jeep® Wrangler Rubicon 4xe

The 2023 Jeep Wrangler Rubicon 4xe 20th Anniversary, is based on the Rubicon 4xe model and powered by a 375-horsepower 470-lb.-ft. plug-in hybrid (PHEV) powertrain, delivers 21 miles of all-electric range, 49 MPGe and a nearly silent off-road experience. Bolstering the lineup of the Wrangler 4xe, America’s best-selling plug-in hybrid, the extensive equipment list of the Wrangler Rubicon 4xe 20th Anniversary special edition includes:

• New interpretation of the iconic Jeep brand seven-slot grille
• 20th Anniversary hood decals in an electric blue theme
• 20th Anniversary swing gate plaque
• 20th Anniversary shifter medallion
• Half-inch suspension lift delivering:
  • 32 inches water fording (+ 0.5 inch)
  • 11.2 inches ground clearance (+ 0.4 inch)
• Triple hoop grille guard
• Steel bumpers (winch-capable front)
• 33-inch BFGoodrich All-Terrain T/A KO2 tires
• 17-by-7.5-inch beadlock-capable wheels
• 83-piece tool kit with a canvas bag
• Integrated front off-road camera
• Heavy-duty steel rock sliders
• Gorilla glass windshield
• Unique red-and-black leather seats
• Red leather-wrapped instrument panel bolster
• Auxiliary switches
• All-weather slush mats

How To Order A Rubicon 20th Anniversary Wrangler Or Similar?

These limited-edition Wranglers will be available on a first-come, first-serve basis. Customers can place orders through their local Jeep dealer this month. Vehicles will ship directly from the Toledo (Ohio) Assembly Complex to AEV for upfitting and then to the customer’s dealer of choice. Production of the Rubicon 20th anniversary models is scheduled to begin in this quarter, with vehicles arriving in dealerships in the second quarter of 2023.

Jim Morrison, senior vice president and head of Jeep brand – North America, reveals the Rubicon 20th Anniversary Level II upfit by American Expedition Vehicles (AEV) that features 37-inch tires, at the 2023 Chicago Auto Show.

In this announcement, they paid tribute to the “Lunatic Fringe”, a small group of enthusiastic Jeep engineers who concepted what a better, more capable, Jeep could be from the factory. The folks who were ultimately responsible for the first Rubicon twenty years ago. With all respect to Jeep, Mopar, and Stellantis, we are happy to see the factory produce the “most capable Wranglers” to date. However the heavy price tag seems like a poke in the eye to average consumers, and the folks in the factories manufacturing the Jeeps. How does the original fringe feel about these high-priced Jeeps, and who are the lunatics putting six figure window stickers on them?

Long story made short, do not wait if you must have the special prestige of the 20-year plaques. If you can do without, save up your dough, wheel and deal for parts, and get comparable performance for a fraction of the price.