The sights, the smells, and the sounds are here at SEMA 2018 in force. Adding to the glitz and glamour is Dirty Life Wheels and its new style of wheels – the 9305 Theory wheels.

We spoke with Micah Odle to get the background on the latest new style of wheels. “We have the 9305 in matte black with matte black lip, and also a matte gold with matte black lip,” Odle said. “There’s even a matte gunmetal that also comes with a matte black lip.”

With various sizes to suit the market of Jeeps and trucks out there, the 9305 Theory is sure to be a hit with off-roaders. “We offer these wheels in 17×9-inch, 18×9-inch, and 20×9-inch sizes,” said Odle. “They will fit all five-lug, six-lug, and eight-lug vehicles.”

Regarding the bead-locking ability of the Theory wheels, they unfortunately do not possess it. “They’re simulated bead locks, so the bead lock ring can’t be made to hold the tire for super aired-down situations, but we do offer other series of wheels with true bead locks,” said Odle.

In terms of looks, however, Theory wheels really shine among the others. The relief work on the spokes lends the wheel a three-dimensional appearance. Odle commented that he liked the new hubcap a lot, saying, “It’s innovative. It’s smaller than usual, and screws on tight so it won’t get easily lost out on the trail. Also, the lugs are exposed, in case users want to run spikes on them or need to access them for a tire change.”

Without a doubt, the new look of the 9305 Theory wheels is badass. Give that rig of yours a new look and check out more from Dirty Life Wheels on its website and Facebook page.